CONTEXT_
ListAcross is a new startup who’s mission is to create and deliver the absolute best cross-channel distribution and management tools for peer-to-peer marketplaces, to ensure and help user (retailers) increase their revenue, sales velocity, operational efficiency, and margins through a beautiful, seamless, easy-to-use, simple interface.
TASK/CHALLENGE_
By the time I joined the team, they had in the works the total build & design of their entire software as a service. They previously had a team working on the wireframes and I was brought in to refine the existing screens and to design and prototype new features for their website along with a UX designer and a product manager.
SOLUTION AND DESIGN_
User interface design (iteration four), based on the previous user experience research and low fidelity wireframes.
CLIENT_
ListAcross
MY ROLE_
UI Designer
DATE_
Oct 20 – Jan 21
SOFTWARE_
Figma, Illustrator,
Photoshop
UI DESIGN CASE_
The Users
During the UX research, the ListAcross users were classified as follows:
Enthusiasts_
Independent sellers who have turned a hobby or passion into a business. And sell their products through multiple online marketplaces, rather than their own website.
Pain points_
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Need to seek out how-to advice on using new marketplaces and listing items.
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High volume stock of products but low volume of sales.
Goals_
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Grow their business and increase efficiency by trialling automatic listing software for marketplace platforms.
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seek out further advice on how marketplaces differ in terms of pros cons, fees, and requirements.
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actively monitor product success on different marketplaces.
Motivations_
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They have spotted an opportunity to sell their craft or products and make money.
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The business is a side project or second source of income.
The Auto Replies
For this particular case study, I will walk you trough the design process for two main features I had the opportunity to craft myself: The Dashboard or Home Page, and the Auto Replies.
The Auto Replies, also known as “Automations”, is a tool that will help sellers to streamline their work process and save time on manual tasks, with just a few clicks.
In simple words, this feature will allow ListAcross user to send automated replies to their marketplace visitors.
The Dashboard / Home Page
For this particular case study, I will walk you trough the design process for two main features I had the opportunity to craft myself: The Dashboard or Home Page, and the Auto Replies.
The Auto Replies, also known as “Automations”, is a tool that will help sellers to streamline their work process and save time on manual tasks, with just a few clicks.
In simple words, this feature will allow ListAcross user to send automated replies to their marketplace visitors.
